Reviews of Shopify stores

Review #15: Hair removal store - Roseskinco.com - 3 recommendations

Homepage Product page
Shopify Store Review - Roseskinco - Conversion Rate Optimization
Homepage


1. Homepage

Problem:
You have an amazing and emotional offer "Never.Shave.Again", but it's so small and not prominent. Also, you have a big discount right now, but don't promote it on the first screen, which is a big mistake. Another problem is that they are no CTA-button on the hero-section.

Recommendation:
Make your title much bigger, so it will catch attention and resonate with visitors when they just land on the website.
Mention your an amazing discount right on the first screen. That's a big advantage that would stimulate many customers to start shopping right away. Free Shipping another advantage that can be promoted there.
Add actionable and prominent CTA-button right on the first screen. It can be "Shop Now (57% OFF)" or "Learn More"


Shopify Store Review - Roseskinco - Conversion Rate Optimization
Product page


2. Product page

Problem:
You don't have a visible image slider by default. It appears only when you click on the main image which is so big UX drawback. As a result many users will not engage with product images, will know less about your product, will not see it in action or from different sides.

Recommendation:
Consider implementing a standard image slider with main image and image thumbnails below, with swipe functionality on Mobile devices, with arrows to easily switch between pictures.


3. Product page

Problem:
You have quite a big discount (57%), but in the pricing section you don't have info about how much users will save due to that discount, how big is the discount in percentages (if they didn't notice it before), as a result, they have to calculate these numbers instead of just shopping

Recommendation:
Consider adding a line in the pricing section that will display how much users will save in $ and in %. It can be "You are saving $100 today (57% off)"
As a result, they will again see the offer and will not have to calculate these numbers. Just enjoy your big discounts 



I hope these recommendations will be useful to you. Feel free to ask any questions.

Want to get a short review of your Shopify store? Check out this link - [http://bit.ly/3rAgWPQ]
Made on
Tilda