#35: Do you use scarcity triggers? (Relevant for stores with limited stock or limited offers)
When a product or service is limited in availability, then it becomes more attractive to shoppers. When they understand that it's limited and others also desire it, it creates fear of missing out, which persuade shoppers act fast.
Human psychology is such that we are prone to purchase something when we know that it's the very last one or that a special offer will expire soon.