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#19: Do you provide payments with installments?
In the last years it became very popular to offer payments with installments, which makes easier for shoppers to buy expensive products without big one-time spendings. It's very important for stores that are selling high-priced items.
If you are selling high-priced items, it's a must-have feature for your ecommerce store. Based on my experience, about 20-25% of shoppers can use that payment option if you are selling expensive stuff.

Available payment options with installments:
  • Klarna;
  • AfterPay;
  • QuadPay;
  • DivideBuy;
  • Affirm.

Good example from Leesa website:
They are selling quite expensive products (starting from 369 british pounds), so payment with installments in that case is a very good advantage (you just need to pay 31 pounds per month) for many shoppers that maybe will not convert otherwise.
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